Anime Expo
Graphic Design • Digital Marketing • Environmental
Anime Expo is North America’s largest anime convention, welcoming 400K+ fans annually. With many brands and programming, the event demands a fast-moving content calendar and a social presence that is highly adaptable.
As a marketing and brand designer for Anime Expo and Anime Expo Chibi, I built a cohesive visual system that unified social content and environmental signages that follows the annual theme. I produced high volume graphics for Instagram, X, Meta, Google and planned performance-driven campaign content calendars and managed real-time coverage during the event.





